Pointing out interesting things in marketing
Here is a new, must-see video for B2B marketers interested in social media. It has been prepared by our friends at Earnest Agency in the UK. Of the stats presented, here some which are especially noteworthy: CIO’s could well be the biggest blocker to social media adoption. Fifty-four percent of CIO’s prohibit use of social … Read more
How many social media sites do you update on a regular basis? Perhaps it would be better to rephrase the question as: How many social media sites would you like to update on a regular basis? Ping.fm is a useful aggregation service which allows you to do just that: post content simultaneously to a large … Read more
Over the past couple of weeks, a storm of angst has been gathering over Facebook’s new Instant Personalization Program. The program has been criticized by privacy advocates as many Facebook users are unaware that it now shares your personal information with partner websites, by default. Here’s how you can opt out of the new instant … Read more
Twitter Feasibilty Study Excerpt (2006) from 747 Media on Vimeo. When did you first hear of Twitter? Four years ago, could people have predicted the evolution of this micro-blogging site at its onset? Apparently, yes. The 20-somethings that were interviewed as part of a study by 747 Media were able to assess the power of … Read more
You go through the ritual once every couple of days. Unless you have auto-follow, that is. How do you decide whether or not to follow someone back on Twitter? I fielded the question on Twitter and here are some of the responses I got. @CWarfield: shared interests; no spam or useless “eating a ham sando” … Read more
Twitter is reaching a significant milestone. At nearly 50 million tweets per day, the average output of Twitter users has climbed dramatically over the past year. @kevinweil in his post on Twitter’s blog puts this in perspective. 50 million tweets per day equals roughly 600 new tweets every second. A year ago, average output was … Read more
Enough said 🙂 Tweet
I love bit.ly. As many of you, I use it to shorten URL’s in Twitter and measure the relative success of specific links that I put out there. Here are my 5 top bit.ly links of the past week, based on click through performance. Twitter’s New Headquarters As Shown Off By Employees (Pictures) Twitter moved … Read more
During the course of a week, I’ll scan hundreds of tweets, receive dozens of newsletters and flip through numerous blog posts. Here are a few which I think you’ll enjoy. 1. What if Google had to design their user interface for Google? Not brand new, but nevertheless a good laugh and SEO 101 lesson for … Read more
With Twitter Lists being rolled out to a greaterĂ‚Â portion of users earlier today, there is a lot of buzz being created around the new feature.Ă‚Â In a nod to my friend Manoj at Web Analytics World, who just posted a set of web analytics Twitter lists, here are a some marketing lists to follow … Read more