Online Marketing Summit 09 in a Word (or Two)

Well it’s official, this year’s Online Marketing Summit (OMS) has officially wrapped up in San Diego. I had a chance to meet a lot of fellow marketers and learn from some of the industry’s best. And now I’m back at the office with a pile of notes, hand full of business cards, and a head full of ideas. Congratulations to Aaron Kahlow and his team for putting together an inspiring event!

How do you communicate the essence of a conference like this? Was there a single buzz word? I thought it would be interesting to capture the #OMS09 Twitter chatter and plug it into one of my favorite tools, Wordle.

Online Marketing Summit - word buzz

A Picture Says a Thousand Words with Wordle

Shortly after tonight’s second presidential debate between John McCain and Barack Obama, I stumbled upon a word cloud graphic titled ‘Obama at Oct. 7 Debate‘ on Wordle.  As with tag or word clouds in general, the collage shows words used and their relative frequency with word size.  Wordle, a tool created by IBM Research engineer Jonathan Feinberg, is definitely worth a second look.

While on Wordle, I checked out a couple famous speeches including Martin Luther King’s “I Have a Dream“, and JFK’s “We Will Go to the Moon.” I also couldn’t resist creating my very first Wordle. The tool allows you to paste text, or enter a blog’s URL.  Here is what you get when plotting my company’s corporate blog,

Word Cloud of Enquiro's corporate blog, as created on

Word Cloud of Enquiro's corporate blog, as created on