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Seth Godin’s Invitation: List Your Tribe Building Tactics Here

by Andrew Spoeth

“By tactics, I mean specific things you can do to engage people, to build community and identity, to create connections and participation. Online or offline,” says Godin. Click through to see the plexo Tweet

Categories General Tags leadership, Seth Godin, social media, social networks, Tribes 1 Comment

Seth Godin’s Presentation on Tribes (video)

by Andrew Spoeth

To add to the 218 page slide deck on Seth Godin’s new book Tribes which I posted nearly a month ago, here is the video where Seth presents the thinking behind new latest book. The event took place in front of an invited audience in New York on October 21, 2008. The presentation is nearly … Read more

Categories General Tags Seth Godin, social networks, Tribes Leave a comment

Welcome!

Andrew Spoeth in Mountain View, California

I'm Andrew Spoeth, and here you'll find a collection of gems on marketing, social media, and tech. My day job has me working with CMOs as they strengthen their leadership skills. I’ve also led marketing teams and worked for a Fortune 500 brand, VC-backed startups, and agencies.

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