Pointing out interesting things in marketing
Andrew Spoeth Millions around the globe have been inspired by a final lecture delivered by Randy Pausch, a professor of computer science, human-computer interaction and design at Carnegie Mellon University. Pausch, terminally ill with pancreatic cancer, gave his earnest “last lecture” to a packed auditorium of over 400 colleagues and students in September of last year. Titled … Read more
Do you get inundated with invitations to view free webinars? Hey, how about this new webcast? It talks about the top 20 new tips you should consider when optimizing your PPC campaigns. Another one, this time about 7 ways sales and marketing can increase communication flow. Lots to see, and it’s all free! There are … Read more
“Simplicity is the Ultimate Sophistication”, a phrase taken from Leonardo da Vinci hundreds of years ago, is very much alive today. How many presentations have you seen about effective presentations? I recently came across Presentation Zen, a new book by Garr Reynolds with a foreword by one of my favorite bloggers, Guy Kawasaki. When you … Read more
I love information. It gets sent to me en masse in the form of emails, postcards, online ads and blog posts. And I search for it. It rotates above our heads like a billion blinking stars in the night sky, and it rains down like a meteor shower in August. How can we make sense … Read more