Pointing out interesting stuff
July 13th, 2010 — marketing, technology
I’d like to share this fantastic presentation by French consulting firm faberNovel, a study on how Apple has maneuvered itself successfully in the market against Microsoft and Google.
Welcome! I'm Andrew Spoeth, and here you'll find a mix-match of gems on B2B marketing, social media, and high tech. My day job has me leading a team of social media marketers at CA Technologies, one of the world's top software companies. In between, you'll find me online - Twitter is best - where I keep up with the rapid pace of innovation in our industry. I also co-moderate a weekly chat on Twitter for marketers called #B2Bchat. The views expressed here are my own.
