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influencer marketing

Marketing to Influencers [#B2Bchat]

by Andrew Spoeth

As marketers, we understand value of word of mouth. Word of mouth is in our nature, and it’s powerful. How can we harness the opportunities before us to generate buzz, positive word of mouth, and new business referrals?

Categories b2b marketing Tags #B2Bchat, influencer marketing, word of mouth Leave a comment

Welcome!

Andrew Spoeth in Mountain View, California

I'm Andrew Spoeth, and here you'll find a collection of gems on marketing, social media, and tech. My day job has me working with CMOs as they strengthen their leadership skills. I’ve also led marketing teams and worked for a Fortune 500 brand, VC-backed startups, and agencies.

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