What is the California Consumer Privacy Act (CCPA)?

The California Consumer Privacy Act (CCPA) is a data privacy law that was passed in California in 2018. The CCPA is designed to give California residents more control over their personal information and how it is collected, used, and shared by businesses. It applies to businesses that collect personal information from California residents and meet certain requirements such as having annual gross revenues over $25 million, buying, selling, or sharing personal information of 50,000 or more consumers, households or devices, or earning more than 50% of their annual revenues from selling personal information.

The CCPA gives California residents the right to know what personal information businesses have collected about them, the right to request that their personal information be deleted, and the right to opt-out of the sale of their personal information. Businesses are also required to provide a clear and conspicuous link on their website’s homepage, titled “Do Not Sell My Personal Information” that allows consumers to opt-out of the sale of their personal information.

The CCPA also requires businesses to provide certain disclosures to California residents, including the categories of personal information collected, the sources of that information, the purposes for which the information will be used, and the categories of third parties with whom the information will be shared.

To read more, and get the latest updates on the CCPA, visit the Government of California Attorney General’s website.

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