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	<title>Marketing Finger &#187; Guy Kawasaki</title>
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	<link>http://www.marketingfinger.com</link>
	<description>Pointing out interesting stuff</description>
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		<title>How to Achieve Enchantment, by Guy Kawasaki [Infographic]</title>
		<link>http://www.marketingfinger.com/2011/05/how-to-achieve-enchantment-by-guy-kawasaki-infographic/</link>
		<comments>http://www.marketingfinger.com/2011/05/how-to-achieve-enchantment-by-guy-kawasaki-infographic/#comments</comments>
		<pubDate>Sat, 14 May 2011 23:29:55 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[marketing]]></category>
		<category><![CDATA[book]]></category>
		<category><![CDATA[Enchantment]]></category>
		<category><![CDATA[Guy Kawasaki]]></category>
		<category><![CDATA[Infographic]]></category>

		<guid isPermaLink="false">http://www.marketingfinger.com/?p=1025</guid>
		<description><![CDATA[In his latest book titled Enchantment, Guy Kawasaki covers the principles that individuals and businesses can apply to achieve personal and professional success. If you don’t have time to read the book, or are looking for a nice refresher, look no further. Here is a handy overview in the form of an Infographic: How to Achieve Enchantment.]]></description>
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<p>In his latest book titled <a href="http://www.guykawasaki.com/enchantment/">Enchantment</a>, Guy Kawasaki covers the principles that individuals and businesses can apply to achieve personal and professional success.</p>
<p>If you don&#8217;t have time to read the book, or are looking for a nice refresher, look no further. Here is a handy overview in the form of an Infographic: How to Achieve Enchantment.</p>
<p><a href="http://www.guykawasaki.com/enchantment/landing/" target="_blank"><img src="http://files.guykawasaki.com/enchantment/infographic/enchantment-infographic.jpg" alt="Enchantment Infographic" /></a></p>
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		<title>Guy Kawasaki Interview &#8211; Reality Check</title>
		<link>http://www.marketingfinger.com/2008/12/guy-kawasaki-interview-reality-check/</link>
		<comments>http://www.marketingfinger.com/2008/12/guy-kawasaki-interview-reality-check/#comments</comments>
		<pubDate>Sat, 13 Dec 2008 22:37:59 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Guy Kawasaki]]></category>
		<category><![CDATA[interview]]></category>
		<category><![CDATA[Reality Check]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.marketingfinger.com/?p=196</guid>
		<description><![CDATA[I wanted to share this recent Guy Kawasaki interview conducted by Robert Scoble (@scobleizer, FastCompany.tv). In it, Guy tells us the story behind his latest book, Reality Check. addthis_url = 'http%3A%2F%2Fwww.marketingfinger.com%2F2008%2F12%2Fguy-kawasaki-interview-reality-check%2F'; addthis_title = 'Guy+Kawasaki+Interview+%26%238211%3B+Reality+Check'; addthis_pub = '';]]></description>
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<p><object width="425" height="265" id="embedded_player" type="application/x-shockwave-flash" data="http://twistage.fastcompany.tv/plugins/player.swf?v=62fa1c0083315&#038;p=scobleizer-tv_fctv_social"><param name="movie" value="http://twistage.fastcompany.tv/plugins/player.swf?v=62fa1c0083315&#038;p=scobleizer-tv_fctv_social"/><param name="allowfullscreen" value="TRUE"/><param name="allowscriptaccess" value="always"/><param name="base" value="http://twistage.fastcompany.tv"/></object></p>
<p>I wanted to share this recent Guy Kawasaki interview conducted by Robert Scoble (<a href="http://www.twitter.com/scobleizer">@scobleizer</a>, FastCompany.tv).  In it, Guy tells us the story behind his latest book, Reality Check.</p>
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		<title>10 Ways to Use LinkedIn, by Guy Kawasaki</title>
		<link>http://www.marketingfinger.com/2008/10/10-ways-to-use-linkedin-by-guy-kawasaki/</link>
		<comments>http://www.marketingfinger.com/2008/10/10-ways-to-use-linkedin-by-guy-kawasaki/#comments</comments>
		<pubDate>Wed, 29 Oct 2008 06:39:43 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Guy Kawasaki]]></category>
		<category><![CDATA[LinkedIn]]></category>

		<guid isPermaLink="false">http://www.marketingfinger.com/?p=149</guid>
		<description><![CDATA[Linkedin View SlideShare presentation or Upload your own. Guy Kawasaki has posted a short and concise summary of how you can use LinkedIn. addthis_url = 'http%3A%2F%2Fwww.marketingfinger.com%2F2008%2F10%2F10-ways-to-use-linkedin-by-guy-kawasaki%2F'; addthis_title = '10+Ways+to+Use+LinkedIn%2C+by+Guy+Kawasaki'; addthis_pub = '';]]></description>
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<div style="width:425px;text-align:left" id="__ss_699784"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/GKawasaki/linkedin-presentation-699784?type=powerpoint" title="Linkedin">Linkedin</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=linkedin-presentation-red-1225231144081339-8&#038;stripped_title=linkedin-presentation-699784" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=linkedin-presentation-red-1225231144081339-8&#038;stripped_title=linkedin-presentation-699784" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object>
<div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">View SlideShare <a style="text-decoration:underline;" href="http://www.slideshare.net/GKawasaki/linkedin-presentation-699784?type=powerpoint" title="View Linkedin on SlideShare">presentation</a> or <a style="text-decoration:underline;" href="http://www.slideshare.net/upload?type=powerpoint">Upload</a> your own.</div>
</div>
<p>Guy Kawasaki has posted a short and concise summary of how you can use LinkedIn.</p>
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		<item>
		<title>Simplicity is the Ultimate Sophistication</title>
		<link>http://www.marketingfinger.com/2008/07/simplicity-is-the-ultimate-sophistication/</link>
		<comments>http://www.marketingfinger.com/2008/07/simplicity-is-the-ultimate-sophistication/#comments</comments>
		<pubDate>Fri, 25 Jul 2008 06:54:50 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[General]]></category>
		<category><![CDATA[Garr Reynolds]]></category>
		<category><![CDATA[Guy Kawasaki]]></category>
		<category><![CDATA[powerpoint]]></category>
		<category><![CDATA[presentations]]></category>
		<category><![CDATA[slideshare]]></category>

		<guid isPermaLink="false">http://www.marketingfinger.com/?p=5</guid>
		<description><![CDATA[&#8220;Simplicity is the Ultimate Sophistication&#8221;, a phrase taken from Leonardo da Vinci hundreds of years ago, is very much alive today. How many presentations have you seen about… effective presentations? I recently came across Presentation Zen, a new book by Garr Reynolds with a foreword by one of my favorite bloggers, Guy Kawasaki. When you [...]]]></description>
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<p><a href="http://www.marketingfinger.com/wp-content/uploads/2008/07/pzen.jpg"><img src="http://www.marketingfinger.com/wp-content/uploads/2008/07/pzen-300x300.jpg" alt="" title="pzen" width="300" height="300" class="alignnone size-medium wp-image-70" /></a></p>
<p>&#8220;Simplicity is the Ultimate Sophistication&#8221;, a phrase taken from Leonardo da Vinci hundreds of years ago, is very much alive today.</p>
<p>How many presentations have you seen about… effective presentations?  I recently came across <a title="Presentation Zen" href="http://www.amazon.com/gp/product/0321525655/103-6148611-3957463?ie=UTF8&amp;tag=garrreynoldsc-20&amp;linkCode=xm2&amp;camp=1789&amp;creativeASIN=0321525655">Presentation Zen</a>, a new book by Garr Reynolds with a foreword by one of my favorite bloggers, <a title="Guy Kawasaki" href="http://blog.guykawasaki.com/">Guy Kawasaki</a>.</p>
<p>When you read it, you can’t help but get overcome by the “I could have thought of that” syndrome.  But that’s part of the magic of this book, and the magic of great presentations, actually.</p>
<p>This read has already caused me to rethink some of my own slide design malpractices.  For example, do I need my company logo on each and every slide?  Depending on the audience, I could easily free up some screen real estate for more relevant information.</p>
<p>The author has some solid advice, including:</p>
<p>•	Plan analog<br />
•	Know the power of storytelling<br />
•	Understand signal vs. noise ratio</p>
<p>As you may guess, Reynolds also provides numerous examples of great presentations.  Here are a couple of the best ones.</p>
<div style="width:425px;text-align:left" id="__ss_81892"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/merlinmann/inbox-zero-actionbased-email?src=embed" title="Inbox Zero: Action-Based Email">Inbox Zero: Action-Based Email</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=inbox-zero-actionbased-email3408&#038;stripped_title=inbox-zero-actionbased-email" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=inbox-zero-actionbased-email3408&#038;stripped_title=inbox-zero-actionbased-email" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object>
<div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">view <a style="text-decoration:underline;" href="http://www.slideshare.net/merlinmann/inbox-zero-actionbased-email?src=embed" title="View Inbox Zero: Action-Based Email on SlideShare">presentation</a> (tags: <a style="text-decoration:underline;" href="http://slideshare.net/tag/e-mail">e-mail</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/inboxzero">inboxzero</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/productivity">productivity</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/merlinmann">merlinmann</a>)</div>
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<div style="width:425px;text-align:left" id="__ss_33834"><a style="font:14px Helvetica,Arial,Sans-serif;display:block;margin:12px 0 3px 0;text-decoration:underline;" href="http://www.slideshare.net/jbrenman/shift-happens-33834?src=embed" title="Shift Happens">Shift Happens</a><object style="margin:0px" width="425" height="355"><param name="movie" value="http://static.slideshare.net/swf/ssplayer2.swf?doc=shift-happens-23665&#038;stripped_title=shift-happens-33834" /><param name="allowFullScreen" value="true"/><param name="allowScriptAccess" value="always"/><embed src="http://static.slideshare.net/swf/ssplayer2.swf?doc=shift-happens-23665&#038;stripped_title=shift-happens-33834" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="425" height="355"></embed></object>
<div style="font-size:11px;font-family:tahoma,arial;height:26px;padding-top:2px;">view <a style="text-decoration:underline;" href="http://www.slideshare.net/jbrenman/shift-happens-33834?src=embed" title="View Shift Happens on SlideShare">presentation</a> (tags: <a style="text-decoration:underline;" href="http://slideshare.net/tag/technology">technology</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/globalization">globalization</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/century">century</a> <a style="text-decoration:underline;" href="http://slideshare.net/tag/tech">tech</a>)</div>
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