B2B, Social Media and Twitter – an Interview with Ann Handley of MarketingProfs


I recently had a chance to catch up with Ann Handley, Chief Content Officer at MarketingProfs. Ann has developed a successful online presence for MarketingProfs on popular social networking site, Twitter (see twitter.com/marketingprofs). In the interview, she shares her thoughts and personal experiences on Twitter as it relates to her role as a B2B marketer and promoter of the MarketingProfs brand.